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  • Author: J. David Green
J. David Green is the CEO of PipeAlign, a company that helps B2B companies tell a winning story, scale that story across sales and marketing, and measure and improve what matters most. Among other accomplishments, Dave generated a billion dollar sales pipeline in 20 months for Avaya, increased SMB revenue for Symantec from $2MM a year to $25M a year in twelve months, wrote a book on scalable lead generation, and has spoken at the DMA, MarketingSherpa, the BMA, the AMA, and many other events.

Boost B2B Revenue with Sales Development Strategies That Actually Work

Why Most B2B Content Fails (And the 5 Demand Clarity Fixes That Actually Work)

B2B Content Marketing: Will Video Kill eBooks?

The Domino Theory of B2B Content Marketing

3 Tips to Reengage Stalled Marketing Qualified Leads Fast

Why Smart Marketers Think Like Manufacturers

Is Revenue Contribution the Best Executive Metric for Demand Generation Investments?

Four Reasons Why Funnels Are a Marketer’s Best Friend

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