A few weeks ago I did a presentation with a Cheryl Hatlevig of Sopheon on Lead Generation Strategies for the Complex sale. We focused on strategies and tactics you can put into practice immediately and improve ROI. You can watch the archived webcast at your desk now. All you need is your browser.
When you leave this session you will:
- Learn 3 proven lead generation strategies that deliver results
- The most effective ways to get sales and marketing alignment
- See the most effective tactics used for an integrated marketing program
- Know how to identify and prioritize your best prospects
- Hear what’s working to develop a dialog with executive level buyers
Lead Generation Strategies for the Complex Sale