February 24

Reaching C-Level Decision Makers

Inside Sales


Many B2B sales people (especially in small companies) don’t have the benefits of a marketing team focused on lead generation. This article by Jill Konrath provides some hints and tips for reaching economic buyers and executive decisionmakers.

Selling to Big Companies: Accessing “C”-Level Decision Makers

Here’s another article by Jill Konrath,How to Find Decision-Maker’s Names

About the author 

Brian Carroll

Brian Carroll is the CEO and founder of markempa, helping companies to convert more customers with empathy-based marketing. He is the author of the bestseller, Lead Generation for the Complex Sale and founded B2B Lead Roundtable LinkedIn Group with 20,301+ members.

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